Ifu Ennada

**Ifu Ennada** (born Iheme Faith Uloma) is a Nigerian actress, media personality, and entrepreneur who gained significant recognition after participating in the 2018 edition of the reality television show, *Big Brother Naija*. She is also known as the founder and CEO of the haircare brand, BeautIFU Ennada.Early Life and Education Ifu Ennada was born in Abia State, Nigeria, but was raised in Lagos. For her higher education, she attended Olabisi Onabanjo University, where she earned a Bachelor of Science (BSc) degree in Computer Science.Career Progression and Notable Works Ennada began her career in the entertainment industry before her stint in reality television. In 2016, she was nominated for Best Young/Promising Actor at the Africa Movie Academy Awards (AMAA) for her role as Amara in the movie *O-Town* (2015). Her filmography also includes roles in television series and films such as *Tinsel* (where she played Prisca), *Obsession* (2017), *The Quest* (2018), *Lonely Heart*, and *City of Bastards* (2019). Her career experienced a significant boost in 2018 when she appeared as a contestant on the reality television show *Big Brother Naija 3*. Following her time on the show, she leveraged her platform to transition into business.Entrepreneurship and Current Status After *Big Brother Naija*, Ifu Ennada established herself as an entrepreneur in the beauty industry. She is the founder and CEO of BeautIFU Ennada, an award-winning haircare brand specializing in natural products, which is distributed and sold worldwide. Her focus on entrepreneurship, alongside her continued activity as a media personality, positions her as a prominent figure in Nigerian pop culture and business.